First Job at IT
The campaign utilized storytelling to make the IT field feel accessible and exciting, aligning the message with TVP's branding while sparking interest and confidence among future tech enthusiasts.
The campaign utilized storytelling to make the IT field feel accessible and exciting, aligning the message with TVP's branding while sparking interest and confidence among future tech enthusiasts.
Collaborated with TVP (Telewizja Polska) to design an engaging advertising campaign tailored specifically for younger audiences, ensuring it resonated with their interests and preferences.
Despite being a campaign aimed at the younger generation, it recognizes their daily routines—commuting through the city and using public transport. Strategically placed posters and banners ensure the message connects with them where it matters most.
Young people are always on the move, and city billboards and bus stop posters make the campaign visible and accessible, blending seamlessly into their urban lifestyle.
This portfolio features a sample cover for each podcast, highlighting a unique design approach while staying true to brand identity. With over a thousand covers to create, automation was key to meeting tight deadlines. I worked closely with in-house designers and coordinated with the episode release schedule to ensure timely delivery.
Podcast covers designed to reflect each show's unique identity while adhering to its branding and visual guidelines.
The approach combines bold colors, distinct typography, and relevant imagery to create a cohesive and recognizable look.
